• Candidate is responsible for all Marketing & Sales activities of Labour India and their allied products.
• Responsible for all North Kerala activity.

• Candidate must ready to travel anywhere in North Kerala.

Responsibilities and Duties

• Responsible for the preparation of Marketing Plan for the various products of the company for the year in advance.
• Preparation of the Marketing budget planning
• Formulation of the marketing strategy and implementation of it through the marketing team.

• Achieving the sales targets and to keep the returns with in the specifications fixed.

• To set up Agency network after consulting the management and fixing the trade terms and conditions and monitoring each Agent’s performance.
• Conducting Sales meeting / Training for the marketing staff and Agents
• Analysis of the report received from marketing staff and taking corrective measures and briefing the management.

• Performance appraisals of sales staff.
• Periodical regular collection of marketing information regarding competitors, their performance and product, and to develop counter strategies in consultation with management.
• Appointment of agencies.
• Identify areas for introduction of new products and to develop marketing strategies, target focused.
• To ensure that all products manufactured after market study are effectively distributed and completely sold and the payments collected on time.
• To make sure that talents and abilities of all marketing executives are identified and targets are fixed and they achieve sales target in a stipulated time along with the collection.
• To develop motivating incentive schemes for the various categories of marketing staff after evaluating the financial implication and getting clearance from the management, product wise.
• Develop system to maintain updated account of each agent on a monthly basis and to monitor the status and their performance.
• Evolve and develop trade terms and incentive schemes in consultation with management and introduce them after getting approval.

• To identify institution/shops/locations where Labour India products are not available wherever there is demand, promptly.
• Make sure the agreement formal documentation and undertakings of agents are perfect and keep the document in safe custody and product before management as when required.
• To coordinate with editorial with regard to products receipt in the market and suggestion for improvement/ changes on a periodic basis.

• To plan cost effective promotional and publicity programmes (product wise) and to implement them.

• Planning and ordering gift items for motivational and promotional activities in advance through the ordering system specified.
• Confidentiality of all documents are ensured sot that it will not be available to unauthorized persons in organization/outsiders.

Required Experience, Skills and Qualifications

• Qualification – Any Graduation/Post Graduation
• Skills – Good communication skills.
• Experience – 01 – 10 years of experience as a Sr. Executive/Team Leader/Assistant Manager Marketing/ Sales in any industry.